Sony E3 Press Conference Announcement: PS4 starting at $399!

sony ps4 hardware

Fresh off the heels of Microsoft’s press conference earlier today comes Sony with much stone throwing.

The new Sony PlayStation console will launch at a massive $100 cheaper than the Xbox One, a price point that reminds gamers of a flipped situation at the beginning of the previous game console generation.

This price point comes at a time when it seems like Sony is trying to twist the blade in the open wound made by their earlier announcement regarding used games:

[via PlayStation Blog]